The Primitives have shared the video for their new single "Lose The Reason", the title track on their new 7". The song has been added to our current playlist www.koolrockradio.com.
This new 7" single also features another new track "Always Coming Back", and will be released on a limited numbered edition of 500 copies [Transparent Vinyl]. You can purchase your copy now on iTunes.
The video was directed by Chris Croft. Watch it below.